Why no one stepped in and said, "I can do that," years ago is beyond comprehension. But for whatever reason—probably TiVo related—Neilson, the god of show ratings, announced plans to add commercials to their monopoly practices. What does this mean for you and me? There will finally be substantiated evidence that no one watches commercials anymore. How will this affect our favorite shows? Look for shorter commercial breaks, more product placement, and more overall video content on the web (think Coke commercials on YouTube.com. The fun starts this fall!
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Comments
Chris wrote:
I can't wait until we don't need cable and can watch any and all shows on the Internet.
I can't stand paying for High Speed Internet AND Cable TV.
One commercial per show is perfect. I love the news channels' websites that have only one 15 sec. commercial per story. Being able to select the story that I want to watch is also awesome. Although I totally dislike watching the same commercial over and over.
posted at July 22, 2006 02:53 AM
Random Pedant wrote:
That should be spelled "Nielsen."
editor's note: Yes it should! Shame on us.
posted at July 23, 2006 07:08 PM
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